Chinese buyers? 1/3 want feng shui savvy agent

Chinese buyers? 1/3 want feng shui savvy agent

NEW YORK – Aug. 14, 2015 – A survey by the Asian Real Estate Association of America and Better Homes and Gardens Real Estate finds that at least 80 percent of Chinese-Americans consider a listing’s feng shui when choosing a house.

Feng shui considers a home’s layout and angle important, with certain styles promoting a harmonious energy flow.

Even if these Asian buyers will consider homes with less-than-ideal feng shui, 79 percent will spend more on homes that incorporate feng shui principles. In addition, 33 percent will not use an agent who is unfamiliar with the art.

“For this population, feng shui applications are as essential as other traditional characteristics of a home,” says Better Homes and Gardens Real Estate President and CEO Sherry Chris. “Understanding these considerations is part of being a sophisticated service provider, as well as an invaluable resource for our clients during the home buying and selling processes.”

Ninety percent of respondents believe feng shui boosts a home’s resale value, and 75 percent of Chinese-American buyers said there’s at least one feng shui design feature they must have, and homes that go against this ideal would prevent them from making a bid on a particular home.

That deal-breaker feng shui feature is a home at the end of a dead-end street for 31 percent; back stairs facing the front door for 29 percent; sloped backyards for another 29 percent; and front and back doors aligned with each other for 24 percent.

Overall, the most important feng shui principles of concern are the direction the home faces for 71 percent, followed by the home’s location on the street and the location of the stairs.

Source: OPP.Today (08/11/2015) Bishop, Adrian

2016-10-30T10:46:50+00:00Housing Trends, International|